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When Mark, a 28‑year‑old Sydney graphic designer, swapped his desktop for a phone, he noticed his spare time changing in a flash of pixels.
He spent 45 minutes a day on a handful of strategy and puzzle apps, and his pocket‑budget gaming spend jumped from $20 a month to $55. That single anecdote mirrors a trend that is reshaping how Australians play, spend, and think about mobile entertainment.